pFiled under: a href="http://www.autoblog.com/category/carbuying/" rel="tag"Car Buying/a, a href="http://www.autoblog.com/category/hybrids/" rel="tag"Hybrid/a, a href="http://www.autoblog.com/category/hatchbacks/" rel="tag"Hatchback/a, a href="http://www.autoblog.com/category/honda/" rel="tag"Honda/a, a href="http://www.autoblog.com/category/toyota/" rel="tag"Toyota/a/pa href="http://www.autoblog.com/gallery/review-2010-honda-insight-ex/low"img hspace="4" vspace="4" border="0" alt="" src="http://www.blogcdn.com/www.autobloggreen.com/media/2009/07/2010-honda-insight.jpg" //abr /div align="center"emstrongsmall2010 Honda Insight EX - Click above for high-res image gallery/small/strong/em/divbr / Honda's Insight hybrid is failing to live up to sales expectations here in the important U.S. market. While Honda claims the Insight was never meant to be a direct competitor to the Toyota Prius, the truth is that the two cars are very much rivals in the eyes of many new car shoppers (and a href="http://www.autobloggreen.com/2009/03/20/2010-prius-new-insight-given-the-onceover-by-socal-honda-dealer/"some Honda dealers/a). With that in mind, the 2,079 Insights that Honda managed to sell in June pales in comparison to the 12,998 Prius hybrids Toyota sold in the same month. Further, Honda is on track to sell less than one-third of its stated goal of 90,000 units in its first year on the market.br / br / According to emThe Los Angeles Times/em, some dealerships are hoping Honda can rebound with a revised marketing campaign highlighting the Insight's price advantage over the Prius, which currently sits at a few thousand dollars at the base end. There are surely a href="http://www.autobloggreen.com/2009/07/22/report-honda-fast-tracking-updates-to-improve-insight/"any number of reasons/a why the Insight may be losing ground in the hybrid race, and you can probably pick out some of them by a href="http://www.autoblog.com/2009/07/02/review-2010-honda-insight-ex-familiarity-breeds-discontent/"clicking here/a to read our review of the 2010 Honda Insight and then a href="http://www.autoblog.com/2009/05/27/review-2010-toyota-prius-a-miser-with-new-moves/"clicking here/a for our take on the 2010 Toyota Prius.br / br /br / div class="postgallery"pstrongGallery: a href="http://www.autobloggreen.com/photos/2010-honda-insight-1/low/"2010 Honda Insight/a/strong/pa href="http://www.autobloggreen.com/photos/2010-honda-insight-1/low/"img src="http://www.blogcdn.com/www.autobloggreen.com/media/2008/12/2009-insight-ex-001-1280_thumbnail.jpg" alt="" title="" //aa href="http://www.autobloggreen.com/photos/2010-honda-insight-1/low/"img src="http://www.blogcdn.com/www.autobloggreen.com/media/2008/12/2009-insight-ex-019-1280_thumbnail.jpg" alt="" title="" //aa href="http://www.autobloggreen.com/photos/2010-honda-insight-1/low/"img src="http://www.blogcdn.com/www.autobloggreen.com/media/2008/12/2009-insight-ex-021-1280_thumbnail.jpg" alt="" title="" //aa href="http://www.autobloggreen.com/photos/2010-honda-insight-1/low/"img src="http://www.blogcdn.com/www.autobloggreen.com/media/2008/12/2009-insight-ex-009-1280_thumbnail.jpg" alt="" title="" //aa href="http://www.autobloggreen.com/photos/2010-honda-insight-1/low/"img src="http://www.blogcdn.com/www.autobloggreen.com/media/2008/12/2009-insight-ex-023-1280_thumbnail.jpg" alt="" title="" //a/divbr / [Source: a href="http://www.latimes.com/business/la-fi-honda-insight28-2009jul28,0,4149708,full.story"Los Angeles Times/a]p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"a href="http://www.autoblog.com/2009/07/31/honda-insight-sales-withering-with-competition-from-prius/"REPORT: Honda Insight sales withering in face of competition from Toyota Prius/a originally appeared on a href="http://www.autoblog.com"Autoblog/a on Fri, 31 Jul 2009 10:29:00 EST. 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