pFiled under: a href="http://www.autoblog.com/category/plants-manufacturing/" rel="tag"Plants/Manufacturing/a, a href="http://www.autoblog.com/category/marketing-advertising/" rel="tag"Marketing/Advertising/a, a href="http://www.autoblog.com/category/toyota/" rel="tag"Toyota/a, a href="http://www.autoblog.com/category/earnings-financials/" rel="tag"Earnings/Financials/a/pa href="http:// http://www.autonews.com/apps/pbcs.dll/article?AID=/20090502/ANA05/905029997/1197"img vspace="4" hspace="4" border="1" src="http://www.blogcdn.com/www.autoblog.com/media/2009/05/85103784_opt.jpg" alt="" //abr /br /With April's sales volume down over 41% and a href="http://www.autoblog.com/2009/05/01/ford-sells-more-cars-in-april-than-toyota/"Ford pushing it aside/a in the numbers race, the Toyota division is motivated to move units in May. At the request of dealers, the automaker is boosting production of its best-selling a href="http://www.autoblog.com/2008/09/16/in-the-autoblog-garage-2009-toyota-camry-xle/"Toyota Camry/a and popular a href="http://www.autoblog.com/2008/08/06/2009-rav4-gets-refreshened-bigger-base-engine/"RAV4 SUV/a. In addition, a new ad campaign, called "Perfect Timing," started on Friday. It is an attempt to boost sales on vehicles using reduced interest rates, more consumer cash and a focus on low payment leases. The campaign caters to regional needs with aggressive leases in the East, and zero-percent interest rates in the West and Midwest. Bob Carter, Toyota division general manager, told emAutomotive News/em that "there will be an enhanced package of incentives compared with what Toyota currently offers." Carter didn't elaborate, so it seems you'll just have to visit a showroom to get the details. Regardless, it appears that Toyota is willing to make a deal like never before.br /br /[Source: a href="http://www.autonews.com/apps/pbcs.dll/article?AID=/20090502/ANA05/905029997/1197"Automotive News/a, subs. req'd | Photo by Justin Sullivan/Getty]p style="padding:5px;background:#ddd;border:1px solid #ccc;clear:both;"a href="http://www.autoblog.com/2009/05/04/dismal-april-motivates-toyota-to-increase-production-and-incenti/"Dismal April motivates Toyota to increase production and incentives/a originally appeared on a href="http://www.autoblog.com"Autoblog/a on Mon, 04 May 2009 13:01:00 EST. Please see our a href="http://www.weblogsinc.com/feed-terms/"terms for use of feeds/a./ph6 style="clear: both; padding: 8px 0 0 0; height: 2px; font-size: 1px; border: 0; margin: 0; padding: 0;"/h6a href="http://www.autoblog.com/2009/05/04/dismal-april-motivates-toyota-to-increase-production-and-incenti/" rel="bookmark" title="Permanent link to this entry"Permalink/anbsp;|nbsp;a href="http://www.autoblog.com/forward/1535374/" title="Send this entry to a friend via email"Email this/anbsp;|nbsp;a href="http://www.autoblog.com/2009/05/04/dismal-april-motivates-toyota-to-increase-production-and-incenti/#comments" title="View reader comments on this entry"Comments/apa href="http://feedads.g.doubleclick.net/~at/oXTUPm4FhplQryPGjYsKK2m8OXw/0/da"img src="http://feedads.g.doubleclick.net/~at/oXTUPm4FhplQryPGjYsKK2m8OXw/0/di" border="0" ismap="true"/img/abr/a href="http://feedads.g.doubleclick.net/~at/oXTUPm4FhplQryPGjYsKK2m8OXw/1/da"img src="http://feedads.g.doubleclick.net/~at/oXTUPm4FhplQryPGjYsKK2m8OXw/1/di" border="0" ismap="true"/img/a/pdiv class="feedflare"a href="http://feeds2.feedburner.com/~ff/weblogsinc/autoblog?a=Ll6dlcj99lc:4Dw8RVlLbvU:wF9xT3WuBAs"img src="http://feeds2.feedburner.com/~ff/weblogsinc/autoblog?i=Ll6dlcj99lc:4Dw8RVlLbvU:wF9xT3WuBAs" border="0"/img/a a href="http://feeds2.feedburner.com/~ff/weblogsinc/autoblog?a=Ll6dlcj99lc:4Dw8RVlLbvU:V_sGLiPBpWU"img src="http://feeds2.feedburner.com/~ff/weblogsinc/autoblog?i=Ll6dlcj99lc:4Dw8RVlLbvU:V_sGLiPBpWU" border="0"/img/a/divimg src="http://feeds2.feedburner.com/~r/weblogsinc/autoblog/~4/Ll6dlcj99lc" height="1" width="1"/ Read More...